Audience building / Cultural media
Classic
Divinity
Classical music, in the digital conversation.
Founder / Digital media platform
CLASSICAL MUSIC / DIGITAL CULTURE
Combined followers across
Instagram & TikTok
THE CONTEXT
Classical music, in the digital conversation.
I founded Classic Divinity as a classical music media platform on Instagram and TikTok. Today, it reaches more than one million followers across its platforms.
THE WORK
The platform brings together digital storytelling, artist promotion, and a close understanding of how people discover music online. It is hands-on experience in building an audience—not just advising one.
THE RESULT
Classic Divinity has worked with or partnered with Il Volo, Sumi Jo, Jasmine Choi, the Sumi Jo International Singing Competition, and Opera Italiana is in the Air, among others.
Promotional collaboration posts have also involved musicians including Jonas Kaufmann, Sol Gabetta, Plácido Domingo, and Sondra Radvanovsky. These collaborations are distinct from my direct consulting relationships.
A conversation is a good place to start.
Let’s makesomething matter.